HITLAB Launches 2024 Women’s Health Tech Challenge

HITLAB TEAM • June 25, 2024

FemTech Founders are Invited to submit Novel Solution

New York, NY, June 25, 2024 –  HITLAB, a leader in health technology innovation, is thrilled to announce the launch of this year’s Women’s Health Tech Challenge. 

The Women’s Health Tech Challenge (WHTC) began in 2018, focusing on emerging technology applications and systems that improve medical care and the provision of healthcare among women worldwide, an industry slated to reach $50B by 2025. 

The Women’s Health Tech Challenge aims to support and elevate entrepreneurs in the health technology sector, fostering innovation that addresses the specific health needs and challenges faced by women. This challenge underscores HITLAB’s commitment to promoting diversity and inclusion in the tech industry and enhancing healthcare outcomes for women globally. 

This exciting initiative invites founders and innovators to pitch their groundbreaking tech solutions geared toward women’s health, offering them a unique opportunity to gain visibility, mentorship, and funding.  

Challenge Details: 

  • Who Can Apply: Founders and co-founders of health tech startups serving women’s health using technology. 
  • Focus Areas: Solutions that address women’s health issues, including but not limited to companies addressing reproductive health, maternal health, pelvic floor and sexual health, mental health, chronic disease management, menopause, heart disease, and preventative care. 
  • Application Deadline (tentative): Tuesday, September 3rd. 
  • Virtual Pitch Event: October 4th. Finalists will have the opportunity to pitch their solutions to a panel of expert judges and industry leaders. 

The pitch challenge will feature presentations from leading experts in women’s health tech including keynotes from Susan Solinsky, Co-Founder & CGO, Ellipsis Health and Director of the HITLAB Women’s Health Tech Initiative, Kristopher Brown, Tech Partner, Goodwin Procter LLP and Amy West, Head of US Digital Transformation and Innovation, Novo Nordisk. 

Why Participate? 

  • Visibility: Gain exposure to a network of industry experts, potential investors, and key stakeholders in the women’s health tech space. 
  • Mentorship: Access to mentorship from experienced entrepreneurs, healthcare professionals, and technology experts who work in digital health and women’s health. 
  • Funding: All screening judges for this challenge will have direct experience in women’s health. Applicants will gain exposure to some of the top funders in this space.  
  • Networking: Connect with fellow women’s health founders, thought leaders, and operators at both health systems and payers to build relationships that can drive your business forward. 

“We are excited to launch this year’s Women’s Health Tech Challenge, which provides a platform for entrepreneurs to showcase their innovative solutions,” said Amy West, Chair of HITLAB’s Women’s Health Tech Initiative. “By supporting these talented founders, we are not only fostering innovation but also addressing critical gaps in women’s healthcare.” 

How to Apply: 

Interested candidates can apply here. The application process includes submitting a detailed business plan, a video pitch and relevant supporting materials. For more information on the application requirements and selection criteria, click here. 

The WHT Challenge event would not be possible without our generous Executive Committee, Program Sponsors and Prize Sponsors, including Ellipsis Health, FFF Enterprises, Novo Nordisk, Merck GHI, Esplanade Ventures, Goodwin and more to be confirmed. 

The pitch challenge is open to the public and free of charge. Register here to join us on October 4th, 2024. 


HITLAB is an impact-first organization that offers digital health research, teaching, and advisory services to improve health delivery around the world. 

At HITLAB, we believe technology and health can work together to improve the quality of health delivery and healthcare worldwide. We use rigorous research and evidence-based methods to identify the best digital health solutions for each of our partners.